Discover how to turn the brand that you’re already creating, into a million dollar asset.
This playbook is designed to shift the way you think about your BRAND, whether personal or business, and give you access to the mindset and the tools that the world’s most valuable businesses use.
“This is the work that has enabled me to pitch to a room full of investors and walk away with a high profile celebrity backer and the opportunity to break into the US.“
A recent REIMAGINING client.
Access to wealth, power and opportunity are grossly uneven.
Women constantly have to reestablish authority and prove they belong in the room.
Mostly we respond by waiting to earn the space we take up in the world. We hone our craft, get the credentials. We play by the rules and become the best version of everyone else in our category.
But we hit a ceiling and we tolerate boredom and stagnancy as the price of safety. Our fire goes out and we burn out trying to stand out.
Our work is about changing that dynamic and putting you and your business in a power position, for more of everything.
You will know if there’s a disconnect with where you are now and your stretchiest ambition, you’ll feel it.
If you want more of anything… profile, income, sustainable scale, personal challenge, joy, impact, you need to shake things up strategically.
In a world selling you empowerment, tactics and silver-bullet solutions, we’re here to tell you… you’ll create bigger futures, a standout brand that works hard for you and a business full of creative energy, with a killer idea.
Real-world brand strategy changes everything in your business.
Your million dollar brand playbook
We’re taken two decades of work with some of the world’s most creative and valuable brands, as well as our empathy and experience working with female founders, from start-ups, to scale-ups and condensed it into a packed-out playbook.
It’s not a magic bullet. It doesn’t give you a step-by-step roadmap or tell you ‘I did this, so you should too’. It’s designed to shift your thinking and stimulate your ideas.
In short, it covers:
→ How to think bigger about the brand you’re building
→ Some of the watchouts to avoid as a founder-led business
→ Five killer ways to start building your million dollar brand
Because it’ll probably leave you wanting more, you’ll also get access to Brand Bootcamp, a series of big thinking value-drops that will arrive in your inbox over the next few days.
We promise it’s all killer, no filler. So keep a 👀 out.
YOU’re in the safest of hands…
Hello, I’m Emma. Founder of The Wild Ones, Chief Strategy Officer. Single-mum / House renovator / Lover of challenge.
I’ve spent over two decades as a brand strategist and advisor to big, innovative brands and businesses, like Nike, Google, L’Oreal, Unilever and Disney.
I’ve helped them with audacious goals like disrupting their markets, starting movements, crafting aspirational identities for the people in their communities, standing for something, and seeking out opportunities that others haven’t noticed.
Now, I bring this way of thinking to founder-led businesses. I want to help women build high-potential businesses that stand for something, take up high-value space in the world and keep them feeling fired up across the long-term.