A strategic circle for women activating what’s next
Because the system wasn’t built for women like us — so we’re building our own.
THE WILD SOCIETY
WELCOME TO OUR semi-secret society
Intimate. Cultural. Unapologetically smart.
It’s for restless women who don’t fit the mould and don’t ever want to.
A place for expansive ideas and conversations that don’t happen in your feed.
The Wild Society sits where strategy meets culture — designed to keep you in the stretch, culturally and commercially.
WE THINK A BIT DIFFERENTLY
WHY WE BRING CULTURE INTO STRATEGY
Feminist business doesn’t exist in a vacuum.
The women building the next wave of valuable brands aren’t just following business trends — they’re tuned into what’s happening at the edges of culture: art, design, performance, beauty, food, technology.
It can sound soft. It isn’t. These are the cultural tensions that will help you sharpen strategy.
The Wild Society brings those edges to you — so your brand, ideas, and leadership stay alive to what’s next.
WHY THE SOCIETY?
You already have the ambition.
What you need is the context, conviction, and community to sustain it.
After 25 years working with high-value brands and bold founders, I’ve learned: strategy is easy — staying focused, inspired, and in motion is hard.
Every great founder needs three things:
→ Strategic clarity — the through-line for everything you invest your time, energy, and money in.
→ Big-thinking inspiration — perspectives that expand your category, not just your to-do list.
→ Source of belief — because your own fire is powerful, but there are times you need to borrow someone else’s.
That’s why The Wild Society exists.
WHAT YOU'LL FIND INSIDE ↓
WHAT YOU'LL FIND INSIDE ↓
STRATEGIC GUIDANCE AND SUPPORT
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THE SOUNDING BOARD(S)
Weekly strategy sessions hosted by Emma. Intimate and spacious. Bring your challenges, latest ideas and decisions — and walk out with clarity.
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THE CIRCLE
Always-on Community: An ecosystem of sharp women playing at the same level. Share ideas, challenges and collaborate.
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THE VOICE NOTE
A bi-weekly voice-note from Emma summarising some of the key themes she’s seeing in her wider client work. Gold that will activate ideas.
A TASTER OF THE CONVERSATIONS WE’VE HAD THIS WEEK…
How to build a cult-level following as a bootstrapping founder
How we can leverage ideas over labour and start thinking IP and assets
Designing value beyond the algorithm
The role of senses and sensuality in positioning
How to root your brand in a clear commercial vision
PLUS: ACCESS TO CULTURE & PROVOCATION, NOT JUST CONTENT
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THE GUEST SEAT
Monthly salons with cultural provocateurs and thinkers — from brand disruptors to futurists — designed to stretch your perspective.
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THE FEED
Weekly intelligence drops on brand, feminism, and cultural change. Sharp enough to inspire, useful enough to act on.
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THE VAULT
A resource library of live sessions and Guest Seat recordings, for whenever you need inspiration.
CULTURAL PROVOCATION DESIGNED TO SHAKE-UP YOUR THINKING
GUEST SEATS
Each month, we bring a provocateur to the table — a founder, futurist or creative director shaking their category from the inside.
From Oatly’s playbook on rebellion, to sensory brand architects and cultural forecasters decoding the next frontier — these sessions are designed to expand your lens and ignite new strategic fire.
Exposure to different worlds keeps your business alive. These aren’t talks; they’re strategic collisions — conversations that shift how you think about value, visibility, and leadership.
Come live and get involved in the debate, or watch the recordings stored in The Vault.
IT’S FOR WOMEN WHO NEED THE SPACE TO THINK BIGGER + WEEKLY FIREPOWER
Founders, consultants, creatives, and leaders who want to operate with clarity, commercial sharpness, and cultural edge.
It’s not another community. It’s a strategy circle for the women shaping the next economy.
Each Month:
Three live strategy Sounding Boards (two timezone-friendly sessions, one open clinic)
One Cultural Provocation session (Guest Seat) with a founder, thinker, or trend provocateur
Weekly Feed + bi-weekly Voice Note
Access to The Circle (private community)
The Vault: full library of sessions + resources
Reduced-rate Power Sessions for 1:1 strategy
Membership: £120/month
Minimum stay: 3 months. Designed for you to stay.
COMING SOON
“THE SCHOOL”
The Studio builds your brand.
The Society keeps you expanding.
The School will teach the frameworks behind it all — a curriculum for women ready to master feminist brand and business strategy.
First access to Society members.
THE WILD SOCIETY
WHERE RESTLESS ENTREPRENEURS STAY SHARP AND CULTURALLY CONNECTED
We’ve all joined memberships we never showed up for. This isn’t that.
This is where you come to feed your imagination, refine your edge, and stretch into your next chapter.
Cultural curiosity. ‘What if?’ questions. Personal stretch.
FAQ’s
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For ambitious women building bold, high-value brands — who don’t need more fluff, just sharper thinking.
You might be a founder, a strategist, a creative leader — but you're definitely not new to this. -
No formulas. No funnels. No “module 3.”
This is where brilliant women gather to think sharper, not work harder.
We prize depth over dopamine. Culture over content. -
£97/month as a founding member - 25 places (fixed for the life of the society)
£120/month thereafter
Six month commitment. -
There’s no minimum. Some weeks you might dip in and out of the Community, others you might devour all of the sessions - x3/mth max.
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Future-focused brands. Founder-led consultancies. Cultural thinkers. Creatives. Educators. Visionaries.
It’s not about your niche — it’s about how you think. -
Live Forums happens twice a month. One morning (Asia, Aus, UK - 9am GMT) and on evening (US, Canada, UK - 6pm GMT).
Recordings stay in the Vault for a month.