GROUP & 1:1 | 6 WEEKS | STRATEGIC UP LEVEL
The Personal Brand Accelerator
Brand & Business Accelerator
“Personal Brand” A WIDELY MISUNDERSTOOD BUZZWORD. BUT GET IT RIGHT AND IT becomes THE rocket-fuel IN YOUR BUSINESS.
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your Personal Brand = the things you’re known for and how people position you relative to others…
If you have unicorn ambitions for yourself and your business, you need to be leveraging it with absolute intention.
“This work enabled me to pitch to a room full of investors, walk away with a high profile celebrity backer and the opportunity to break into the US. It will change my business over the next 2-5 years.“
A REIMAGINING CLIENT, IN THE WOMEN’S LEADERSHIP SPACE.
SELF-PROMOTION + VISIBILITY are great, but…
if you want TO stretch into a higher value space, OPEN UP new revenue opportunities, CREATE A FAST START FOR A new business, SUPERCHARGE YOUR profile OR scale…
You need to stand for an idea, that’s bigger and more expansive than the thing you do
[… however well you do it!]
it’s not for everyone, but it is for the unicorns
It’s a high-profile statement of intent. It’s you claiming your space. Landing an idea that provokes a reaction, a debate, an emotional response. It’s what attracts your people.
It’s the high-profile stake in the ground that creates a flywheel effect for your business, without you needing to be in constant sell-mode.
It’s the story you pitch to investors, to the press, at an industry conference, networking events, to your community.
It fuels the longer-term ambition for your business.
This is what it feels like to crack the idea that changes the energy in your business.
“Emma I am literally crying right now - this is so perfect, everything I ever wanted and more.”
LISTEN TO HOW JESS RESPONDED WHEN SHE RECEIVED THE POSITIONING FOR HER NEW BUSINESS.
This is my love language
It’s the work I’ve been doing over the last two decades with some of the world’s most creative brands, businesses and founders.
It’s the approach that has skyrocketed my own business over the last year, without the usual tactics that the internet tell me I need.
Most founders don’t think in this way. When you’re able to land a big, stretchy story in the world that is wildly different, full of cultural edge and willing to disrupt the status quo, it’s gold.
This work is the difference between waiting to earn your high -value space in the world and just going right ahead and claiming it.
the Personal Brand accelerator
We’ll work together as a tight group of wild-minded entrepreneurs, to explore the bounds of your ambition, to land your disruptive idea and to bring it together as a story.
Six live Masterclasses & recordings, that will be bespoke to the group
Three Group Workshops where you can explore, expand and build your strategy
Personal Brand audit, to establish your start-point
1:1 Storytelling Session with Emma, to nail the articulation of your core idea
Group Slack channel, for the exchange of ideas, questions, community
Weekly exercises, frameworks and tools that will become your Personal Brand Blueprint
Cultural Trends briefing session with an external trends expert, that will be bespoke to the group
Make it stand out.
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MODULE 01
Leveraging Your Unique Magic
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MODULE 02
Claiming Your High Value Space
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MODULE 03
The Art & Science of Disruption
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MODULE 04
Finding Your Cultural Edge
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MODULE 05
The Truth Very Well-Told
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MODULE 06
Activating With Intention
WILD ONES NEED SPACE IN WHICH TO PLAY
Meet Jo Sweeney. We reimagined her business and personal brand earlier this year, to align with the stretchiest of ambitions and to reignite her founder fire.
From stellar practitioner with credentials galore, to global profile, change-maker status and set-up to break into the US market.
A high-value, category of one space to claim
A fresh disruptive voice, bigger than her category
A punchy pitch and exciting story themes to flex
Founder fire, from playing in the right stretch
This is the work that creates a flywheel for your business, but it’s bigger than that. It’ll crack open opportunities for you.
“I’m not a coach, but I played in that space. When I did the category mapping work with The Wild Ones it changed my perspective entirely and showed me a very clear and higher-value opportunity space, that I hadn’t seen before.
Then we looked at the evolution of gender, the wellness movement, catalysing events in fourth-wave feminism, Barbie and female burnout via Jacinda Arden and I thought, right, this has changed everything.”
The Alignment Residency. Energy Mastery and Female Leadership.
Jo Sweeney, Founder
THE outcomes YOU CAN EXPECT
Clarity on your stretch ambition. For you and for the business
An elevated way to think about leveraging your Personal Brand to get there
You’ll have identified the highest-value space in your category to claim
A killer point of view. Disruptive, leading-edge and different
Personal Brand Blueprint. Ambition. Idea. Manifesto. Pitch. Activation Stack
Fresh energy in the business and ideas for days
Deliverables and investment
We start on the 5th AUGUST running into late September.
This is a beta-round of the programme and so you’ll be getting all of the value at the lowest cost it’ll ever run as, in exchange for sharing your thoughts as we go.
INVESTMENT: £4,500 / USD 5,730
(All costs are +VAT for UK businesses only).
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