The next wave of business is feminist, future-shaping and unapologetically expensive
We’re a strategy and ideas studio - feminist in worldview, future-shaping in ambition & BUILT FOR STRETCH
In a world that can feel inhospitable to big opinions, fresh ideas and breaking the status quo — we believe the future of business depends on it.
After 25 years inside global brand engines, we’re now architecting what comes next with founders ready to lead from the front. Whether you’re building from the spark of an idea or scaling into new territory, we work with the restlessly ambitious who want more, different, and meaningful.
Strategic. Expansive. Built from ambition, not limitation.
“THIS IS THE WORK THAT ENABLED ME TO PITCH TO A ROOM FULL OF INVESTORS AND WALK AWAY WITH A HIGH-PROFILE CELEBRITY BACKER AND AN OPPORTUNITY TO BREAK INTO THE US.”
WE WORK WITH RESTLESS, HIGH-INTENT FOUNDERS WHO WANT THEIR NEXT CHAPTER TO CHANGE THE GAME
WE WORK WITH RESTLESS, HIGH-INTENT FOUNDERS WHO WANT THEIR NEXT CHAPTER TO CHANGE THE GAME
Meet the Team
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DANIELLE KNIGHT
Founder. Village for visionaries. Music industry voice
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ELLE, QUEEN STONE
founder. dominatrix. female creative expression
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SEDGE BESWICK
SERIAL ENTREPRENEUR, NED, SPEAKER, STRATEGIC ADVISOR
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MELANIE RICKEY
FOUNDER. THE ENOUGHNESS, BROADCASTER. advocate
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KATE CAWLEY
FOUNDER. FUTURE FOOD MOVEMENT, BIG FOOD X SUSTAINABILITY
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SARAH SUTTON
global media director - oatly. advertising industry voice
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BIANCA WENDT
agency owner, serial entrepreneur, ned, cultural tastemaker
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LUCY SHERIDAN
founder, speaker, author. celebrity coach & spiritual advisor
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JESS JORGENSEN
FOUNDER - SPORESIGHT. CULTURAL FUTURIST, MYCOPHILE
“EMMA IS A PIECE OF MAGIC. HER WORK IS therapy for the soul, THE heart and THE BOTTOMLINE OF YOUR BUSINESS.“
QUEEN STONE. DOMINATRIX EDUCATOR. SPEAKER ON FEMALE CREATIVE EXPRESSION.
WAYS YOU CAN WORK WITH US
WAYS YOU CAN WORK WITH US
STRATEGIC CONSULTANCY
01/ The Studio
Deep, high-touch strategic partnership for ambitious brands and founders
THE WILD SOCIETY - REOPENS JAN 2026
02/ The SOCIETY
A semi-secret circle for women who do not want to build alone. Big-thinking conversations, live sounding boards, cultural intel and unwavering support as you navigate the next moves.
COMING IN 2026
03/ The SCHOOL
Where strategy meets cultural intelligence. Programmes, labs and tools that teach you The Wild Ones method so you can build brands, systems and movements that actually hold your ambition.
MEET OUR FOUNDER
FOUNDER | BRAND & BUSINESS STRATEGIST
25 years shaping brands for names like Nike, Google, L’Oréal, Disney and Unilever, and the next generation of female founders.
I am a solo parent with unapologetic ambition, obsessed with building businesses that pay women properly and light them up creatively. My work sits where brand, business and culture meet.
Inside The Wild Ones, you get me in the room – asking better questions, naming the real opportunity, and helping you build something you will not burn out from or grow bored of.
I built The Wild Ones because women’s ambition deserves infrastructure, not exhaustion.
FORTUNE 500 FIREPOWER, REWIRED FOR FEMALE-FOUNDED AMBITION
“The Wild Ones are the real deal. In a world of business coaching smoke and mirrors, Emma has the credentials AND THE NERVE to really deliver what she promises.“
MICHELLE MOWBRAY. AGENCY FOUNDER.
The Million Dollar Brand playbook
Build a brand that’s worth more than your to-do list.
Download the Playbook to learn the core frameworks I use with founders to create Expensive, IP-rich brands – the kind that attract better buyers, higher prices and bigger opportunities.
You’ll also get The Wild Edit: regular notes on culture, commerce and feminist firepower, straight to your inbox.
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